SMS and MMS Mobile Marketing

Definition

The promotion of products or services in electronic format via mobile communication devices.

Direct mobile marketing is a format for mobile text messaging campaigns in which standalone advertisements are sent to a targeted list of recipients. The messages, can be formatted as text, picture or video in any combination, which can look like typical text messages.

Mobile solutions

PCS-Advantage award winning software and SMS messaging solutions will make your direct mobile marketing different from other less sophisticated SMS campaigns. For example, we will make use of customer segmentation techniques to ensure that the message is targeted and appropriate for the group it's being sent to and make full use of personalisation techniques so the recipient is addressed as an individual. Information content can be highly customized based on the individual - remember one size does not fit all.

PCS-Advantage will help you "push" the message to its targeted audience then "pull" them to specific and personalised mobile enabled web pages. SMS messages can not be tracked has read. Our unique onlinereply system will manage the personalised landing pages and track responses and feed back, a truely multi channel response handling system.

Call 01905 455556 to find out more about the future of Mobile Communication Marketing today.